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iA Inc. @iA Tokyo, Zurich, Berlin

iA is a strategic design consultancy with offices in Zurich, Tokyo and Berlin. Account is managed by @reichenstein

303 Following   62,767 Followers   29,880 Tweets

Joined Twitter 3/24/07


Humor puts our achievements in relation to our goals without comically exaggerating or sarcastically denigrating either—an ideal HCI qualityMost UIs like lack a basic humane quality: humor. (Snapchat is a shining exception). Why? Logic is hard enough, and humor is risky.“THERE ARE 0 COMMENTS. READ THEM.” Brutalist, sarcastic [“speed reading tips and settings(!)”] or lazy design? https://t.co/TuYQ8NEczo @BenedictEvans Add: Avoid at all prices talking down to people you want to convince. Allow them to come to a new conclusion by themselves.
7/24
2016
Vox Media Accessibility Guidelines: https://t.co/o69MPhjeYqI love this quote from Apollo 11 astronaut Michael Collins so much. https://t.co/7zMh0gkG8J
Retweeted by iA Inc.
7/22
2016
Don Norman: The term “UX” https://t.co/ugJzcpyZZe
7/21
2016
First Japanese printed map to depict the world, from a Buddhist cosmographical perspective. Rokashi Hotan, 1710. https://t.co/GSNmOqp2P8
Retweeted by iA Inc.紙飛行機飛ばしたら奇跡起きた笑笑 https://t.co/Mz38gCfEyL
Retweeted by iA Inc. @dotmariusz Here you go: https://t.co/olmb11nRoDIf you lack the time, understanding and imagination to create your own designs—don’t belittle, *hire* the people who have those qualities.There are different degrees of plagiarism—from straight rip off to phony alterations—the worst come paired with disdain for those you copiedThe difference between a creation and a ripp off is the lack of time the plagiarist invested to make it its own. https://t.co/9gPCCzBuKY
7/20
2016
Audi plans to become a „Digital Car Company“ https://t.co/XxsZnGw27O (German text)
7/19
2016
@ctbeiser They also own part of Niantic… And so does Google… it’s complicated.“30% would go to Apple, 30% to Niantic, 30% to Pokémon and 10% to Nintendo,” https://t.co/Kd5LmQCYuu via @brentriddellHow much does Nintendo earn from Pokemon Go? 10%? 5%? 1/3 goes to Apple, Niantec and Pokemon IP holder will take a big share… What’s left?This Tweet from @MrNobre has been withheld in response to a report from the copyright holder.
Retweeted by iA Inc.
7/17
2016
Centered Logos Hurt Website Navigation https://t.co/0FvypTw8sG @markboulton Not liking that. Take good care, man.
7/16
2016
A breakdown of content published to the platforms by major news orgs. @CNN and @washingtonpost love @AppleNews https://t.co/DZ02QkYcTP
Retweeted by iA Inc.Pentagram redesigns Mastercard: https://t.co/TTV8dtzf2V https://t.co/xcBWPMQ7bX
7/15
2016
When they ignore the Pokemon brand when talking about it as if AR is what made the game successful.. https://t.co/KtFrE0ECtM
Retweeted by iA Inc. @brad_frost Unless you’re talking about SAP: https://t.co/VAP4WXYwmjPointing out flaws and things to improve should be welcomed, but just try to be mindful of how you communicate it.
Retweeted by iA Inc.
7/14
2016
Before autumn gets here, download our new iA Writer template for academic papers. https://t.co/FIUkoRSUkR https://t.co/m9fBwhjI6P
Retweeted by iA Inc.Why not to trust statistics: a guide. https://t.co/wpMvfFHJVB
Retweeted by iA Inc.Vintage Japanese Magazine Covers https://t.co/Lg7JChNUZz https://t.co/Gn8RVrSn4uiA Writer's GitHub template now uses your system font too. https://t.co/FIUkoRBjtj https://t.co/Su9o25kwZN
Retweeted by iA Inc.Meanwhile, in Japan… https://t.co/snnbGtP07VGithub now uses your default system font: https://t.co/mRrd9ZPUuV https://t.co/tULy2yOU1a @CarlosJG Free update. Free upgrade if you had Pro. Otherwise it’s paid.Posters by Kazumasa Nagai https://t.co/IzyJwhNsqo https://t.co/3iCAHuXPyD @bramchi Classic: OS, iCloud compatibility, Stability. Feature updates (Templates, Settings, Wordpesss, etc) are only on V3.
7/13
2016
@MrOaiki If you want to discuss this more, please write to ih@ia.net.In case you’ve missed it: iA Writer Classic received a final compatibility update—make sure to update or upgrade. https://t.co/4EKgehXZZh @MrOaiki Love your bio.“Where no digital marketer has gone before” Except those we copied. :) https://t.co/uyGnLzhvJa @MrOaiki To create a template, you need some HTML/CSS skills. @MrOaiki What do you mean? You either use a return (paragraph) or shift return (line break). That’s not scripting. @MrOaiki That would be difficult because the Markdown parser produces HTML according to Markdown standards. https://t.co/UpyYBnYJ9n @ia related: https://t.co/x5DQgO26zV
Retweeted by iA Inc. @MrOaiki Because that wouldn’t be standard Markdown and cause all kinds of compatibility trouble.So what was David Cameron actually humming? https://t.co/6UxPeE4zRm @MrOaiki Shift enter. [Adds standard markdown two space before line break]. https://t.co/bx9iHEzrifHow technology disrupted the truth: https://t.co/UU9mnesnkk @_py That’s funny.If it’s flat and on the baseline, it’s probably not a real multiplication sign! x ≠ × ⓚ
Retweeted by iA Inc.Web Trend Map 2016 is a tough nut to crack. https://t.co/XvVCENtd2X @dcurtis @jorilallo @karrisaarinen My best idea for good Markdown img syntax would be to just paste in a URL ending in .jpg/.png/.gif etc.
Retweeted by iA Inc. @dcurtis @jorilallo @karrisaarinen The image syntax is without question my biggest mistake. It’s terrible.
Retweeted by iA Inc.Selected pages from 1901 and 1902 issues of Shin-Bijutsukai, a Japanese design magazine. https://t.co/stqJVqhiMR https://t.co/bbX0AYJ613 @henrik_pejer Strange indeed. @Thomas_Deutsch We got copied 100s of times. It’s good to be copied: No original without copy. Being ripped off though is another story. @Thomas_Deutsch We filed one for Focus Mode and Syntax Control as extension for it. Defensive purposes. Dropped them both.Patent was filed November 7, 2008; should be pretty easy for Apple’s lawyers to find prior art. https://t.co/2BNFr6673wSomeone patented the carousel then sued Apple for using it on their site: https://t.co/jDsPP2VCQT
7/12
2016
The history of the URL: https://t.co/lQ1kdm69Qs https://t.co/WJdDc7X4ZtFrom the lunatic fringe: Post-Brexit Deutsche Bank worth about the same as Snapchat https://t.co/2eCEOYEkpt
Retweeted by iA Inc.
7/11
2016
“…the goal is basically to provide for themselves everything that their mothers no longer do.” https://t.co/uWcsaBwwnT
7/10
2016
Decent overview of what a modern content platform architecture looks like https://t.co/HcunHprU5z
Retweeted by iA Inc."You can use a lot of different technologies to create something that doesn't really have a lot of value. " —Shigeru Miyamoto
Retweeted by iA Inc.“We need to create great content on Social Media and win” is like “Let’s start playing great music and get famous.” https://t.co/2VmOzEiCub“The future could be cloudy” https://t.co/TjR5mCHn1EFacebook plans to roll out a beta version of Messenger with encrypted, self destroying messages: https://t.co/pMJfwlPkaAThe web has changed immensely in the past 20 years. https://t.co/4r6wSXabqE https://t.co/KoONETLSdrit's the silliest best thing https://t.co/wIQdZRn9Ps
Retweeted by iA Inc.This is the source code book used by Don Eyles during Apollo missions and for development. https://t.co/4YEEst91GM
7/9
2016
You Don't Need JavaScript: https://t.co/8Ala71sFUpiA Writer Classic received a final compatibility update—make sure to update the old or upgrade to the new iA Writer. https://t.co/oPFH8AlR8F
Retweeted by iA Inc.
7/8
2016
I’d say upgrade! Upgrade! Upgrade! https://t.co/GZkyCH0P9c
Retweeted by iA Inc.iA Writer Classic received a final compatibility update—make sure to update the old or upgrade to the new iA Writer. https://t.co/oPFH8AlR8FThere is no original without a copy.
Retweeted by iA Inc.Snapchat is growing up. :( https://t.co/SboWeMuAT5 @Buntomat 1. War nie kostenlos 2. *Macht* nicht bezahlt, sondern weist darauf hin, dass es eine neuere gibt. 3. Update stabilisiertWow. Twitter has a #Wimbledon live page: https://t.co/FN7VxNAYxx @_NicoleESpears If you synch them via iCloud or Dropbox: Yes. @_NicoleESpears What do you mean by integrate. Use the same iCloud account? Yes.
7/7
2016
Artificial waiting patterns in UXD: https://t.co/FpBu7gliGBCurrents: https://t.co/LbLxJyAR5d https://t.co/SXeBv0prRm400 Years: https://t.co/897ZMSI0AL https://t.co/IZkzpmlrV7Agency Scoops https://t.co/2QtebjWkfG @Buntomat Unsinn von A-Z“icon-plus-label: decimates emotional benefits of icon, rational simplicity of label” thoughts on #icondesign by @iA https://t.co/O1WMcDjv3p
Retweeted by iA Inc.
7/6
2016
Roger That: eine Schrift, die Wörter in #Icons verwandelt @iA #RogerFederer https://t.co/sftxe2htI7 https://t.co/CzOiQEjniU
Retweeted by iA Inc. @viticci Pretty stable. Very annoying bug though: when unticking “use mobile data” for a certain app, you can't enable it anymore. :/iA Writer Classic received a final compatibility update today. Make sure to update the old or upgrade to the new iA Writer on sale.
Retweeted by iA Inc. @johanneswre There is no escape. Last on the list is the only future. @frankrausch To make up for an average design job we only need to sell 8000 cheeses at $5. To cut cost: ship them yourself from the office!And another way to deal with a lack of design clients: Teaching them how to get completely rid of you: https://t.co/2FKySeTIo3More on the design agency model crisis: https://t.co/HeUAMBs3nxOne way to deal with the design insourcing trend: https://t.co/Z6aiGBYl6kApple I/O death chart: https://t.co/Ag7qU2nBCl https://t.co/lFLsFQ45Tb
7/5
2016
Gartner’s Hype Cycle and the importance of not jumping on it too late, nicely illustrated: https://t.co/TrXKBTzeP1Most Metal words vs Least Metal words: https://t.co/DC3QhKLOdMWhen I see a genuinely funny joke on Twitter. https://t.co/EU6rNHtdOF
Retweeted by iA Inc. @mattesmattes Congrats. This is big. Was the pitch a free pitch? @evalottchen Grad gesehen.Unseren Monsterartikel “Über Icons” gibt es nun auch auf Deutsch: https://t.co/33b5KkR79rThe Bouroullecs designed a TV. https://t.co/Ug8nAKPTiK
7/4
2016

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