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Ad writer turned ad professor #ccny #nycct

2,008 Following   1,988 Followers   7,935 Tweets

Joined Twitter 7/10/08


Women are icons too. #NounProject launches a new collection of 60+ icons representing women in design, technology a… https://t.co/dVS1gDPuy6So proud of my #students as they finish up their @MAIP applications. 👍♥️🙌 @CityCollegeNY @COMD_CityTechA new @MuseumModernArt opens on October 21st! @CUNY students gain #FREE access when they show their CUNY ID at the… https://t.co/eJz6C7w5qK
Retweeted by Rebecca RiveraDear agencies who claim you want advertising to represent the people you're marketing to, will I see you tomorrow 1… https://t.co/nR3MQJfDNh
10/16
2019
@mgoldst https://t.co/iU1zpxCOTw
10/14
2019
The glasses, the platforms, the stories, the fabulosity that is #BillyPorter #NewYorkerFest #pose https://t.co/NHIFkzIqYaIn eighth grade #BillyPorter was disappointed not to get the lead in Oliver but when he walked on stage (as Fagan)… https://t.co/yCgsB2GRNq“The #arts saved my life and I want to do the same for somebody else. It’s up to artists to see it and say it. We t… https://t.co/KtMPbBiaZZ#BillyPorter has changed the red carpet and the world by showing this is a real man too. #NewYorkerFest #posehttps://t.co/9upFcsZG6U#BillyPorter on his success “It’s a lot. But I’m a gypsy from a blue collar family. I’ve got stamina I’m ready for… https://t.co/kVDsbTguK7#truth #fabulosity #NewYorkerFest https://t.co/BqhGYlWnjO
10/13
2019
About to see #BillyPorter but no WiFi. The category is #eventplanning101 #technology #socialmedia @NewYorkerFest https://t.co/R6aaKT97c6#NewYorkerFest - guess where I can’t tweet from - your events. No WiFi? What?!?Next up award winning star of #Pose #BillyPorter #NewYorkerFest https://t.co/d8hCq2U3mVOn the importance of allowing characters to be adapted: “No homicide detective I ever met was that tormented by the… https://t.co/FzWH7XuWzBThe company that has more $ than god - #Apple - hasn’t picked up all 4 seasons of #pachinko “for economic reasons”.… https://t.co/ZNoMmP6KIDGreat job facilitating the exploration of the tension between telling and retelling stories #DanielZelewskihttps://t.co/n3qJG5BT7A#Adaptation is really just sanctioned plagiarism - #matthewlopez #NewYorkerFestStory & time used to be enemies. Now time has been vanquished by streamers -#MatthewLopez #adaptation #NewYorkerFest https://t.co/72MogVGcyuKnowing what a novel can do that a film can’t & vice versa is key to a successful #adaptation - #DavidSimonhttps://t.co/1BWHscOMd2
10/12
2019
A simple guide to social media... Facebook: Arguing with friends Twitter: Arguing with strangers LinkedIn: Argu… https://t.co/dn4ydOrmpz
Retweeted by Rebecca Rivera
10/9
2019
Imagine a world where men get periods and no one is uncomfortable talking about them. #thinx #advertising #equityhttps://t.co/LT2syl2Y0XHere’s a simple way to describe the difference between a career in #advertising versus a career in #design. If you… https://t.co/ZT6YHZUmfN
Retweeted by Rebecca Rivera
10/7
2019
We have way too many options & not enough time. #Brand is how we make our shortlist. Awareness of a brand of wine/s… https://t.co/qn8cvx10yV
10/4
2019
It's easy to spot talent when you grade three dozen papers in 24 hours. #learnasyouteach @CityCollegeNYhttps://t.co/me2s6wiH89Data without storytelling = invisible. Storytelling without human insight = irrelevant. https://t.co/Lo8yYqw8xd
10/2
2019
@dereklwalker Less talk. More doing.#CUNY #professors get in @whitneymuseum FREE w/school ID. https://t.co/IJaTqLf3tzKnow your sources. Avoid #MediaBias. https://t.co/5WUGGCd0S6
10/1
2019
@rshotton I take a similar approach: Saturation Procrastination Sleep Idea chamber (shower) Ideation
9/29
2019
@Schwartzie14 It's a writer's world!
9/27
2019
#AWNewYork session featuring #TerryGross was a #masterclass in interviewing & storytelling. #freshair #nprhttps://t.co/1b7XOU1Cwo#TerryGross gave you a shoutout @marcmaron as someone she listens to. #storycrafters #AWNewYork #wtfTop 5 brands are unintentionally sponsoring fake content through #programmatic revenue. #GordonCrovitz #Newsguardhttps://t.co/a2dhWxlltpIn a world where everything’s skippable how can you incorporate skipping into the storytelling? Can a skip stop/red… https://t.co/sfyYfwy5nSFirst @AWNewYork_ event: Storytelling through creative video #storycrafters @CityCollegeNY @COMD_CityTech https://t.co/99c3VksjoZ
9/23
2019
Life goal: make new mistakes. https://t.co/sg40X79YMQFirst time going to Advertising Week? Here's a few pro tips. See you there! #AWNewYork https://t.co/8zayMXd3PY
9/18
2019
@CCNYBIC @CUNYArts What an amazing client! #BICsters can't wait to see your artful pitches.
9/16
2019
#Educators @marinamaral2 is restoring photos like this one of "Cafuza" from a series taken by Alberto Henschel in B… https://t.co/DcBKEG1kzM#NeverForget https://t.co/HVi9d18eLa
9/11
2019
It’s one of the oldest rules of parenting. Never give a Sharpie to a toddler.
Retweeted by Rebecca Rivera
9/7
2019
@jmitchem @Schwartzie14 @robistyping I tell my students "Be Houdini". The tighter the box, the more creative the solution.
9/6
2019
Want to work for a lady boss? Here's a list of 1,000+ senior women leaders in #advertising. #bossladieshttps://t.co/hJFwxuhttG @rshotton Less is more. I share this abbreviated version in every class I teach: If I had more time, I could’ve wri… https://t.co/lnvYUsdRLR
9/5
2019
Finishing up Week 2 like... #fallsemester #grading #paperwork #Professor @CityCollegeNY @COMD_CityTech https://t.co/32jXtf5E8b @keano81 Funny visual. I hated media meetings for decades - until I took a Strategic Media course taught by… https://t.co/moMDbRfB9M @rshotton Shared this with @CityCollegeNY students today to help them understand how technology changes change… https://t.co/TwgImzQxzS
9/4
2019
#Advertising #career hacks from a CD who managed to defy the odds. #GeorgeTannenbaum - still relevant and still wor… https://t.co/I2zcrGT4tr
9/3
2019
#Art #Design #Copy educators, @mgoldst made this gem of a site on how to get/give critique for you and your student… https://t.co/pRLEZ1bfDlThe first time this little girl saw a train. Look at how it goes! My goodness! Made my day. #precious #madeleine https://t.co/HbD2Ulgm0J @mgoldst Thanks for your generosity. Using this in two of my @CityCollegeNY @CommunicationNY classes.
8/30
2019
Hey #AndyByford here's one way to get more people moving in NYC. #NewYorkCityTransit #mta #publichealthhttps://t.co/3fkqtu2G9i
8/28
2019
Excited to help talented @CUNY students succeed in the classroom and achieve their career dreams as a… https://t.co/hSHfvvgD5m
8/27
2019
Will J&J just write a check & keep doing business as usual? Or examine how a "family-friendly maker of baby product… https://t.co/pJarg39Q6P @GeorgeTakei Don't blame her one bit. Trudeau is everything her husband isn't.Using #socialmedia for your brand is one thing. Having a data-driven social media #strategy is another.… https://t.co/nYFqNn8qrsDid you find a new textbook for a lower price? If so, the CCNY Online Bookstore will match it! Just click the Price… https://t.co/4BE62YBe3R
Retweeted by Rebecca Rivera
8/26
2019
#Icon heaven for #designers cc @CCNYBIC @CommunicationNY @CityCollegeNY https://t.co/UbtHKkCoFgIf you live in LA, get to a @TrippBurgers pop up while you can. At this rate #MarkTripp will have his own joint & a… https://t.co/lQitf9Arf4
8/24
2019
@Schwartzie14 “What fresh hell is this?” - DP @Schwartzie14 Talk less, listen more can be applied to 99% of life.Syllabi are submitted. Week One lesson plans are at the ready. Let's do this! @CityCollegeNY @CommunicationNYhttps://t.co/lNPq0ChR02A new grad I know just finished her internship. Her employer said she did a great job but didn't make her an offer.… https://t.co/702h1C6W6x
8/23
2019
Look forward to toasting the #BICster class of 2021 tonight @HogsheadTavern https://t.co/qfUETdBqid55 years old & still upping its game. @Nike subscription service for growing kids. https://t.co/fohxSU3efR @Adweekhttps://t.co/8u1kO5CKiC @dereklwalker #Truth @dereklwalker One drum I keep banging: D&I conferences where agencies/clients pay to be on sta… https://t.co/nfCD4HcHaE
8/22
2019
@blokewriter @VikkiRossWrites @RPA_advertising @HondaInAmerica @Richardkile13 I was lucky to learn from the best. @blokewriter @VikkiRossWrites I worked at @RPA_advertising in the 80s. Many creative teams turned out consistently… https://t.co/bwbx2FjdaX
8/21
2019
.@nytimes #1619Project marks the beginning of American slavery and reframes our history, placing the consequences o… https://t.co/KuveBBrzag#CUNY students - a #PhotoChallenge just for you. https://t.co/GeJStJtuxL #WorldPhotographyDay https://t.co/diMMfmOpIv @mgoldst Starting next week I'm teaching #copywriting to @CommunicationNY visual creatives. I plan to make them wri… https://t.co/v1zvmqAE3Ihttps://t.co/QMOSCCyoxW
Retweeted by Rebecca Rivera#CUNYPhotoChallenge - open to all #CUNY undergrad & grad students. Snap a pic on campus & enter for a chance to win… https://t.co/j0aovrXbPe
8/19
2019
This design rule also applies to writing. https://t.co/C3hXxHUHdF @briancollins1 @hpstr_nyc Will share this with my @CommunicationNY students. BTW the #copywriting equivalent is “th… https://t.co/Y81L5pPwhX
8/18
2019
Women who don't negotiate their salaries can miss out on hundreds of thousands of dollars over the course of their… https://t.co/4k2hwxQQ41
8/15
2019
@nrtag @DouglasQDavis @hfsisco @ZonteeHou @JerseyAdBabe @cc_chapman @mgoldst @Schwartzie14 @edwardboches one of the… https://t.co/bp0hERqnbcI could give a rat's ass about most #SXSW panels. But #highered tweeps, we need this one. It'll help us capture and… https://t.co/shZIfyKMer @ZonteeHou @TeEllett @desertpanda13 Voted!
8/14
2019
At the end of the day, the 1 percent may have enormous wealth and power. But they are just the 1 percent. When the… https://t.co/gXc6iP573a
Retweeted by Rebecca Rivera
8/12
2019
Has anyone done a voiceover of the fish tube with the fish screaming "FUUUUUUUUUUUUUUUCK!!!" the entire way? Because I'd watch that.
Retweeted by Rebecca RiveraThe internet is changing the English language & freeing us from the prejudices of a bunch of eighteenth century ari… https://t.co/k42XttrQJO @dereklwalker Fair enough. @dereklwalker Please publish the name of the agency so copywriters can avoid it at all cost.
8/11
2019
@VikkiRossWrites Exhibit A: six creative teams in a conference room - our ideas are up on the wall for CD to choose… https://t.co/DWBgFtBbORTo sell a story, you first need to be able to tell a story. @Pixar six-step approach to storytelling. #copywritinghttps://t.co/WjSfEFuZjo @KevinDuncan I teach #copywriting . Often my @CityCollegeNY @CommunicationNY students are studying design, film, ph… https://t.co/6xjNFD6AYU
8/10
2019
#Soulcycle #PUREYoga & #Equinox escapees - join @classpass & pick from a multitude of indie gyms w/out all that ann… https://t.co/kMdiVPB3gW @rshotton Another #Bic gem for my copywriting students. 🙌
8/9
2019
Classic case of fake brand purpose. No way to spin the fact that @soulcycle #PUREYoga owner billionaire… https://t.co/8NGrJuNbgB
8/8
2019
It's not every day you get to be the Creative Director of the Bikes & Scooters team. #getit #cooljobs #rollwithithttps://t.co/ELFU1S2LlW @rshotton As I learned from @BelleResearch this is why creatives need to learn how to do research. When we understa… https://t.co/6kNfh5Gahg
8/7
2019
@athletelogos @Pete_Alonso20 @Mets @MLB @Cut4 Moments like this are why baseball fans love the game @Pete_Alonso20 @mets @MLB
8/6
2019
@awlilnatty Isn’t it romantic? 😘
8/5
2019
@worldata If you were my client, I’d remind you the country is reeling today from the El Paso & Dayton shootings. S… https://t.co/K5EMfBlm54I was just assaulted by a man who first told me to go back to my own country, at Banff National park. Please share… https://t.co/vOxObkQZCr
Retweeted by Rebecca Rivera
8/4
2019
Every student should know how to get and give critique. In my classroom @mgoldst and @nrtag are the gold standard.… https://t.co/SAkJ0RnyXg @mgoldst I thank you. My students thank you. Their future employers thank you. 👏👏👏👏👏
8/3
2019
A look at the humorous, ego crushing, silly, overanalyzed world of commercial making. #AdvertisingAgencyhttps://t.co/whLXyxcbqq
8/2
2019

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